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Adobe Marketo Reader

Note

This adapter is in preview and is available on Striim Developer only. See Striim Developer for more information.

Adobe Marketo Engage is a marketing automation platform that helps teams scale personalized buyer engagement and grow predictable pipeline and revenue. The Adobe Marketo Reader is a data integration tool that allows users to extract and interact with data from Adobe Marketo Engage, providing seamless connectivity to various marketing assets, including leads, campaigns, and reports within the Marketo platform.

Feature summary

Feature

Supported?

Notes

Objects

Standard objects

✓

Custom objects

✓

Authentication

Basic authentication

Username and password

OAuth authentication

✓

Manual configuration based

Custom authentication methods

Not all methods may be supported

Operations

Automated mode

✓

Initial load

✓

Pull-based incremental load

✓

Push-based incremental load

Automated pipeline

Governance

Connection profile

Sherlock AI

Sentinel AI

Schema handling

Initial schema creation

✓

Works with supported targets

Schema evolution

Setup

Wizard template

Flow Designer

✓

Striim TQL

✓

Runtime

Resilience/recovery

✓

Parallel execution

Metrics

✓

Standard metrics

Supported authentication

The Adobe Marketo Reader supports OAuth authentication. Creating a connection requires creating a custom service in Adobe Marketo Engage, obtaining OAuth credentials from the Marketo admin portal, and setting connection properties.

To create a connection using OAuth authentication:

  1. Create a custom service in Adobe Marketo Engage:

    1. Navigate to Admin > Security > Users & Roles.

    2. Create a new role with API access permissions for REST API.

    3. Assign the role to an existing or new user (select "API Only" if needed).

    4. Go to Admin > Integration > LaunchPoint, click New Service. Set Service Type to Custom and assign the user.

    See Creating a custom service.

  2. Obtain OAuth credentials:

    1. In Admin > Integration > LaunchPoint, click View Details for your custom service to get the OAuthClientId and OAuthClientSecret. See Authentication.

  3. Set the connection properties for the Adobe Marketo Reader as follows:

    1. Client Id: the OAuth client ID from your custom service.

    2. Client Secret: the OAuth client secret from your custom service.

    See Quick Start Guide for Marketo REST API.

Supported objects

The following are the supported objects for reading from Adobe Marketo Engage:

  • Activities

  • ActivityBulkExports

  • ActivityTypes

  • ActivityTypesAttributes

  • Campaigns

  • ChannelProgressionStatuses

  • Channels

  • CustomActivities

  • CustomObjects

  • DailyErrorStatistics

  • DailyUsageStatistics

  • EmailCCFields

  • Emails

  • EmailTemplates

  • Files

  • Folders

  • Forms

  • LandingPageContentSection

  • LandingPageTemplateContent

  • LandingPageTemplates

  • LandingPages

  • LeadBulkExports

  • LeadChanges

  • LeadChangesAttributes

  • LeadChangesFields

  • LeadLists

  • LeadPartitions

  • LeadPrograms

  • Leads

  • Lists

  • ListStaticMemberShip

  • NamedAccounts

  • Opportunities

  • OpportunityRoles

  • PreviewEmail

  • ProgramMembers

  • ProgramMembersBulkExports

  • Programs

  • SalesPersons

  • Segmentations

  • Segments

  • SmartCampaigns

  • SmartListRuleFilters

  • SmartLists

  • SnippetContent

  • Snippets

  • StaticLists

  • Tags

  • ThankYouList

  • Tokens

  • WeeklyErrorStatistics

  • WeeklyUsageStatistics

Adobe Marketo Reader properties

Property

Type

Default value

Notes

Client ID

String

Client ID of the private app registered in Adobe Market Engage.

Client secret

Password

Client secret of the private app registered in Adobe Market Engage.

Connection pool size

Integer

20

Specifies the maximum number of active connections.

Exclude tables

String

A list of tables excluded from read operations. Typically used to create a list of exceptions when the Tables property includes wildcards. Misconfiguration of the Tables and Exclude Tables properties can cause "Invalid table names" errors.

Incremental load marker

String

The incremental load marker is a unique incremental column in each object used for incremental load. When no marker is specified, tables are resynced at each polling interval.

Specify the name of the column that contains the start position value. This column must meet the following criteria:

  • It should have an integer or timestamp data type (for example, a creation timestamp or an employee ID).

  • The values must be unique and continuously increasing to ensure proper incremental reading.

Migrate schema

Boolean

False

Only available in Initial Load or Automated mode. Set to True to enable initial schema migration, which propagates the object schema from the source to the target.

Mode

Select list (Enum):

  • Automated mode

  • Initial load

  • Incremental load

Automated

Automated mode applies incremental updates to objects that support incremental load and performs full resyncs for objects that do not support incremental load.

Polling interval

Integer

5m

Specifies an interval as an integer followed by a unit. Supported units are days (d), hours (h), minutes (m), or seconds (s). The reader polls the source at the specified interval.

Refresh token

Password

An OAuth 2.0 refresh token.Use the value generated while creating the token.

Start Position

String

%=-1

Value of the incremental load marker that defines the initial reading position.

Tables

String

A semicolon-delimited (;) list of objects to read from the source. Supports the % wildcard. Misconfiguration of the Tables and Exclude Tables properties can cause "Invalid table names" errors. Do not modify this property when recovery is enabled for the application.

Thread pool count

Integer

10

The number of parallel running threads. The default value of zero specifies single-threaded operation.

When the value of the thread pool counter is higher than the connection pool size, large data ingestion operations can cause the app to halt. Since best performance is achieved when using one thread for each table being synced, increasing the size of the connection pool to match the number of threads in use is a performance best practice.